Ever look at a gorgeous ocean and think, that’s exactly the pop of intense blue I want on my hair right now? With Color Butter Blue, you don’t have to wait, because this deeply moisturizing-yet-weightless hair treatment—it actually chills out damaged cuticles and makes hair less 44 percent less prone to breakage–is uniquely stocked with the richest blue pigment from our Color Intensity line. It’s the perfect choice to refresh your corresponding Mermaid Blue or Cobalt Blue shades in just minutes, leaving hair soft, plush, glossy, and ultra vibrant. Haven’t yet dabbled in color? Then, use Color Butter Blue to shake up blonde or pre-lightened hair in the salon with a bold tone that’s cool as can be; or mix and match shades to your heart’s content. No big commitment necessary, since it refreshes for up to ten shampoos, allowing you to start anew!

Perfect choice for: Color Intensity clients who want to extend the life of their dipped tips and fantasy shades with at-home ease; plus blonde or pre-lightened hair that’s ready for some professionally applied no-commitment color-palooza.

Here’s how: Wearing gloves is recommended with applying and rinsing.
Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7), wait 5 minutes and rinse.
View the Color Butter FAQ Sheet

The inside secret: A unique combination of the three super-powers: Quadramine Complex–our exclusive blend of proteins that adhere quickly to strands, protecting both the cuticle and cortex; Joico’s patented Bio-Advanced Peptide Complex to create a shield of protection around each and every strand; and Arginine–the amino acid responsible for hair’s ability to stretch without breakage

They’ll be green with envy when you indulge in this deeply moisturizing -yet-weightless hair treatment — it actually chills out damaged cuticles and makes hair 44 percent less prone to breakage — uniquely stocked with jewel-green pigment that makes the boldest statement ever. Leaving you with soft, glossy, touchable, super-healthy intensity, Color Butter Green is the perfect choice to refresh your current dipped tips or pinwheels in just minutes; and it’s equally brilliant on blonde or pre-lightened hair that’s looking for a jolt of excitement, or some mix-and-match fun. No big commitment necessary, since Butters refresh for up ten shampoos, allowing you to start anew!

Perfect choice for: Color Intensity clients who want to extend the life of their green dipped tips and fantasy shades with at-home ease; plus blonde or pre-lightened hair that’s ready for some professionally applied no-commitment color-palooza.

Here’s how: Wearing gloves is recommended with applying and rinsing.
Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7), wait 5 minutes and rinse.
View the Color Butter FAQ Sheet

The inside secret: A unique combination of the three super-powers: Quadramine Complex—our exclusive blend of proteins that adhere quickly to strands, protecting both the cuticle and cortex; Joico’s patented Bio-Advanced Peptide Complex to create a shield of protection around each and every strand; and Arginine–the amino acid responsible for hair’s ability to stretch without breakage.

We’re tickled… and you will be, too, when you get your hands on this deeply moisturizing-yet-weightless hair treatment—it actually chills out damaged cuticles and makes hair 44 percent less prone to breakage–uniquely stocked with pretty pink pigment from our Color Intensity line. It’s the perfect choice to refresh your corresponding Magenta, Pink, Hot Pink, Soft Pink, Rose, or Mauve Quartz shades in just minutes. Haven’t yet dabbled in color? Then, use Color Butter Pink to shake up blonde or pre-lightened hair in the salon with a soft-yet-vibrant tone that’s revved up with style; or playfully mix and match with other favorite shades. No big commitment necessary, since it refreshes for up to ten shampoos, allowing you to start anew!

Perfect choice for: Color Intensity clients who want to extend the life of their dipped tips and fantasy shades with at-home ease; plus blonde or pre-lightened hair that’s ready for some professionally applied no-commitment color palooza.

Here’s how: Wearing gloves is recommended with applying and rinsing.
Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7), wait 5 minutes and rinse.
View the Color Butter FAQ Sheet

The inside secret: A unique combination of the three super-powers: Quadramine Complex—our exclusive blend of proteins that adhere quickly to strands, protecting both the cuticle and cortex; Joico’s patented Bio-Advanced Peptide Complex to create a shield of protection around each and every strand; and Arginine–the amino acid responsible for hair’s ability to stretch without breakage.

It’s royal for a reason: Purple inspires passion…especially a passion for fun, fashionable hair. The kind you get with this deeply moisturizing-yet-weightless hair treatment—it actually chills out damaged cuticles and makes hair 44 percent less prone to breakage– uniquely stocked with purple pigment from our Color Intensity line. It’s the perfect choice to refresh your corresponding Orchid, Light Purple, Amethyst Purple, Lilac, or Metallic Violet shades in just minutes. Haven’t yet dabbled in color? Then, use Color Butter Purple to shake up up blonde or pre-lightened hair in the salon with a soft-yet-vibrant tone that’s revved up with style; or playfully mix and match with other colors. No big commitment necessary, since it refreshes for up to ten shampoos, allowing you to start anew!

Perfect choice for: Color Intensity clients who want to extend the life of their dipped tips and fantasy shades with at-home ease; plus blonde or pre-lightened hair that’s ready for some professionally applied no-commitment color palooza.

Here’s how: Wearing gloves is recommended with applying and rinsing.
Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7), wait 5 minutes and rinse.
View the Color Butter FAQ Sheet

The inside secret: A unique combination of the three super-powers: Quadramine Complex—our exclusive blend of proteins that adhere quickly to strands, protecting both the cuticle and cortex; Joico’s patented Bio-Advanced Peptide Complex to create a shield of protection around each and every strand; and Arginine–the amino acid responsible for hair’s ability to stretch without breakage.

What do you get when you put butter on a flame? A delicious dish that’s meltingly gorgeous. This deeply moisturizing-yet-weightless hair treatment—it actually chills out damaged cuticles and makes hair 44 percent less prone to breakage–is uniquely stocked with rich red pigment from our Color Intensity line, so it’s the perfect choice to refresh your corresponding Red or Ruby Red shade in just minutes. Haven’t yet dabbled in color? Then, use Color Butter Red to heat up blonde or pre-lightened hair in the salon with a vibrant tone; or mix and match shades to your heart’s content. (No big commitment necessary, since it refreshes for up to ten shampoos.)

Perfect choice for: Redheads who want to extend the life of their gingery shade with at-home ease or want to bump up their current red color service; plus blonde or pre-lightened hair that’s ready for some professionally applied no-commitment color.

Here’s how: Wearing gloves is recommended with applying and rinsing.
Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7), wait 5 minutes and rinse.
View the Color Butter FAQ Sheet

The inside secret: A unique combination of the three super-powers: Quadramine Complex—our exclusive blend of proteins that adhere quickly to strands, protecting both the cuticle and cortex; Joico’s patented Bio-Advanced Peptide Complex to create a shield of protection around each and every strand; and Arginine–the amino acid responsible for hair’s ability to stretch without breakage.

Steel yourself: This not-so-heavy metal hair treatment performs with strength and softness in one fell swoop! Deeply moisturizing — it actually chills out damaged cuticles and makes hair 44 percent less prone to breakage — Color Butter Titanium is uniquely stocked with pewter-y pigment that makes the boldest statement ever. Leaving you with soft, glossy, touchable, super-healthy intensity, it’s the perfect choice to refresh your current dipped tips or pinwheels in just minutes; and it’s equally brilliant on blonde or pre-lightened hair that’s looking for a jolt of excitement or some mix-and-match fun. No big commitment necessary, since Butters refresh for up to ten shampoos, allowing you to start anew!

Perfect choice for: Color Intensity clients who want to extend the life of their silver dipped tips and fantasy shades with at-home ease; plus blonde or pre-lightened hair that’s ready for some professionally applied no-commitment color-palooza.

Here’s how: Wearing gloves is recommended with applying and rinsing.
Color Refresher: When your shade starts to fade, apply to clean, dry or damp hair, wait 5 minutes and rinse.
Color without Commitment: Apply to clean, dry or damp, natural blonde or pre-lightened hair (at least a level 7), wait 5 minutes and rinse.
View the Color Butter FAQ Sheet

The inside secret: A unique combination of the three super-powers: Quadramine Complex—our exclusive blend of proteins that adhere quickly to strands, protecting both the cuticle and cortex; Joico’s patented Bio-Advanced Peptide Complex to create a shield of protection around each and every strand; and Arginine–the amino acid responsible for hair’s ability to stretch without breakage.

Ideal to emphasize cold/ash tones in dark hair (from medium brown to black), both for natural and cosmetic hair, provides depth and neutralizes any undesired orange tones.

Ideal for giving shine and bringing out the highlights of Blonde and light Brown shades, both natural and cosmetic, and enhancing natural hair with delicate highlights.

Ideal for giving shine and bringing out the highlights of Blonde and light Brown shades, both natural and cosmetic, and enhancing natural hair with delicate highlights.

Ideal to emphasize cold/ash tones in dark hair (from medium brown to black), both for natural and cosmetic hair, provides depth and neutralizes any undesired orange tones.

Ideal for brightening and preserving the colour of Copper shades, both natural and cosmetic, and enhancing natural hair with delicate highlights.

Ideal for giving shine and bringing out the highlights of Blonde and light Brown shades, both natural and cosmetic, and enhancing natural hair with delicate highlights.

Ideal for giving shine and bringing out the highlights of Blonde and light Brown shades, both natural and cosmetic, and enhancing natural hair with delicate highlights.

Ideal for giving brilliance and depth to Dark Brown shades, both natural and cosmetic, and enhancing natural hair with delicate highlights.

Ideal to emphasize browns and light browns tones, both on natural and cosmetic hair, and to enrich natural hair with soft cold brown tones.

Ideal to emphasize browns and light browns tones, both on natural and cosmetic hair, and to enrich natural hair with soft cold brown tones.

Ideal to emphasize cold/ash tones in dark hair (from medium brown to black), both for natural and cosmetic hair, provides depth and neutralizes any undesired orange tones.

Shampoo for normal or slightly dry hair formulated to intensively revive the color while ensuring that the pigment in the mixture remains perfectly unaltered. Contains a blend of selected ingredients with sealing action, which create a special film that evenly coats the hair, thus enabling it to retain its natural moisture. The hair appears immediately shinier, lighter and more manageable.
Sulphate-free & Paraben-free

SIZE

200 ml

Shampoo for dry hair, formulated to intensively revive the color while ensuring that the pigment in the mixture remains perfectly unaltered. Contains an exclusive blend of plant oils extremely rich in fatty acids and vitamins A and E, ideal for deeply nourishing dry, frizzy hair, leaving it soft, conditioned and revitalized.
Sulphate-free & Paraben-free.
Size 200ml

Ideal for intensifying and emphasizing the vividness and brilliance of cosmetic Red shades and enhancing natural hair with delicate ighlights.

Shampoo for damaged hair, formulated to intensively revive the color while ensuring that the pigment in the mixture remains perfectly unaltered. Contains Silk Peptides, which intelligently distribute themselves along the hair, especially accumulating in the more damaged parts of the fiber, recompacting and strengthening the cuticle.
Sulphate-free & Paraben-free.

SIZE

200 ml

Ideal to emphasize cold/ash tones in dark hair (from medium brown to black), both for natural and cosmetic hair, provides depth and neutralizes any undesired orange tones.

Ideal to emphasize cold/ash tones in dark hair (from medium brown to black), both for natural and cosmetic hair, provides depth and neutralizes any undesired orange tones.